NACS Could Net Tesla $20B

Tesla’s North American Charging Standard devices have been seeing a huge upswell of support in the past few months since automotive giants Ford and GM decided to adopt the charger for their EV lines.

But while we’ve been covering the regulatory hurdles involved with changing the charging standard from the current CCS devices to Tesla’s NACS - we haven’t been talking about how valuable this movement could be to the company.

Luckily, Wedbush has us covered.

Wedbush is an investment firm based in Los Angeles, California - and part of their job involves analysing the actions of companies and using their experience to estimate how much those companies stand to make from their deals. And according to recent analysis of Tesla’s deals regarding their NACS charger, Wedbush believes the company stands to gain over $20 billion in revenue.

Now of course, as with any estimation, there’s some room for error here - but the Wedbush folks seem pretty confident - and with good reason. A staggering number of automakers and charging companies have signed on to make use of the NACS in their upcoming run of electric vehicles - so much so that local legislators are starting to add the devices as a requirement for government funding.

That sort of support is a pretty clear bet, but the $20 billion won’t be from just NACS alone - but the entire infrastructure that goes with it.

Sure other companies could work just the charge head into their systems - but Tesla’s charging systems are more than just the adapter. Every automaker that has jumped onboard the NACS bandwagon has received Tesla support - with access to the company’s extensive charging network, as well as the API which allows other companies’ apps to find Tesla-specific charging stations near the user’s position.

That’s a huge investment on Tesla’s part - but it almost guarantees that all of these EV drivers from other companies are going to be making use of Tesla charging stations - which is a great deal for everyone involved. 

Users get more charging locations with faster charging speeds, EV companies don’t have to invest in their own charging locations, and Tesla gets all their business.

Win, Win, Win.